Research projects

The success of online shopping, coupled with the recent impact of COVID, is putting pressure on Flemish retail and the retail sector. This has direct consequences for store owners, who must reorganize themselves as pickup points for online shoppers or even close their stores.    

Companies realize that further digitization is necessary to continue innovating, growing, and making their processes more efficient. However, businesses are increasingly questioning how they can be supported in the energy transition without incurring significant costs.           

Media outlets in Flanders are facing challenges in capturing the interest of Gen Z in news. They seem to be losing connection with young audiences. NewZ Lab is exploring possibilities to engage this demographic. It focuses on the current media consumption habits of young people.

It is well-known that the use of XR leads to better student outcomes and that the technology can better support the learning process. Thanks to XR, students can safely practice situations that would otherwise be difficult or impossible due to financial or safety reasons.         

There is a high unemployment rate among young people in Uganda (83%, UBOS 2018). This is due to a significant skills gap and school dropouts. Many graduates (bachelors and masters) also struggle to find jobs due to limited skills.                                                  

Schools are increasingly engaging in sustainable initiatives. To showcase these efforts and provide schools with guidance in navigating the multitude of sustainability aspects, the North-South department of Bruges aims to support them through the SDGeneration platform.           

Many schools have the ambition to implement Virtual Reality (VR), Augmented Reality (AR), or overarching eXtended Reality (XR) in their offerings. Especially for students for whom skill training is a core task, XR applications can add value.