Research projects

COVID-19 has demonstrated that utilizing digital communication tools, whether alone or in combination with face-to-face interactions, can greatly enhance the experiences of citizens, clients, and patients in their interactions with service providers, helpers, and healthcare profs

Experiential Learning in and with Nature: Towards Sustainable Implementation in Diverse Contexts                                                                                                                                                                                        

The Tope Sterk projects aim to increase opportunities for young people in vulnerable situations through student tutoring.Students from higher education act as guides to support pupils in primary or secondary education in their learning process.                                    

The objective of this project is to establish an Impact Lab. Society is facing significant challenges that require changes and immediate actions.                                                                                                                                       

Creating digital content (marketing campaigns, websites, apps and VR/AR applications) requires a thorough understanding of end-user experiences and responses. Traditional methods such as surveys provide valuable insights, but often miss the unconscious responses.                 

Gen Z (individuals born between 1995 and 2009) is the future – as citizens, consumers, and employees. However, Gen Z keeps their cards close to the chest.                                                                                                                              

Generative AI is currently experiencing a significant surge. AI enthusiasts see endless opportunities, while doomsayers predict the downfall of creative professions and disruption in education. This research focuses on the role of AI applications in the creative sector.