AID Generative AI is currently experiencing a significant surge. AI enthusiasts see endless opportunities, while doomsayers predict the downfall of creative professions and disruption in education. This research focuses on the role of AI applications in the creative sector. Gen Z Lab Gen Z (individuals born between 1995 and 2009) is the future – as citizens, consumers, and employees. However, Gen Z keeps their cards close to the chest. Oasis In order to successfully adapt to the changing, increasingly fragmented media consumption habits of young people and the growing international competition, media players need to undergo a digital transformation to create innovative multimedia content across all possible platforms Coping with crisis This project aims to introduce 'Oral Literature for Development' (OL4D) as a new paradigm, based on the belief that culture and creativity are central to the development of all people. Filter Expertisedomein Tech & IT (9) Gezondheid & Zorg (4) Onderwijs (2) (-) Productontwerp, Digital Design & Arts (2) (-) Media & Communicatie (2) Architectuur, Energie & Bouw (1) Mens & Samenleving (1) Business & Ondernemen (0) Sport, Toerisme & Recreatie (0) Kernwoorden storytelling (1) transmediale formats (1) Thema's game ontwikkeling en technologie (4) digital skills & mediawijsheid (4) marketing & communicatie (3) product design (3) (-) digital storytelling and influencing (3) onderwijs en vorming (2) stem/steam (2) gen z (2) metaverse (2) preventieve gezondheid (1) digital health (1) (-) digitale tools (1) circulaire economie (1) didactische innovatie (1) sport & coaching (1) digitaal ondernemen en logistiek (1) audio (1) revalidatie (1) d4e1 (1) virtual humans (1) recyclaat (1) Zoeken op tekst