AID Generative AI is currently experiencing a significant surge. AI enthusiasts see endless opportunities, while doomsayers predict the downfall of creative professions and disruption in education. This research focuses on the role of AI applications in the creative sector. Oasis In order to successfully adapt to the changing, increasingly fragmented media consumption habits of young people and the growing international competition, media players need to undergo a digital transformation to create innovative multimedia content across all possible platforms Filter Expertisedomein Onderwijs (9) Tech & IT (4) (-) Productontwerp, Digital Design & Arts (2) Media & Communicatie (2) Architectuur, Energie & Bouw (1) Gezondheid & Zorg (1) Mens & Samenleving (1) Sport, Toerisme & Recreatie (1) Business & Ondernemen (0) Kernwoorden Thema's game ontwikkeling en technologie (5) product design (4) stem/steam (3) digital health (2) marketing & communicatie (2) sport & coaching (2) metaverse (2) preventieve gezondheid (1) digital skills & mediawijsheid (1) digitale tools (1) circulaire economie (1) (-) didactische innovatie (1) (-) digital storytelling and influencing (1) Zoeken op tekst