Research projects

Creating digital content (marketing campaigns, websites, apps and VR/AR applications) requires a thorough understanding of end-user experiences and responses. Traditional methods such as surveys provide valuable insights, but often miss the unconscious responses.                 

This research explores two interconnected paths related to Artificial Intelligence (AI): interpreting results to provide better/individual guidance for students and investigating which AI applications could be beneficial for education.                                             

The main focus of this project is to create general awareness within the Flemish industry and logistics sectors about the real risks related to cybersecurity. The goal is to activate this target audience to enhance their cybersecurity capacity.