Course concept

Is this the course I'm looking for?

howest illustraties_Nog vragen- cropped.png

The English-taught semesters Global Business Management (GBM) are aimed at both bachelor students and graduates. Since there is the possibility for an individual itinerary, the English-taught semesters are interesting for students from a broad range of different study programmes such as commercial sciences, business and management, computer sciences, social & human sciences and other. This semester will surely add value to your degree and your career opportunities as your entrepreneurial, team-working and communication skills will definitely improve!

English-taught semesters, what are they?

howest illustraties_Nog vragen- cropped.png

An English-taught semester is a coherent package of course units which a Howest Bachelor programme offers in English, as an option for semester exchange , to incoming students from its partner universities abroad, and as a study abroad option to other international students.

Read more

Course overview: Global Business Management I: Autumn

GLOBAL BUSINESS MANAGEMENT I - COMPULSARY MODULES (24 ECTS) HTC n-TC SL
INTERNATIONAL COMMUNICATION SKILLS - 6 ECTS

Cultural & socio-economic introduction to Belgium - survival course Dutch
In this module you will learn about Belgian and Flemish culture and socio-economic data, all in comparison to the socioeconomic data of your home country. This module includes a survival course Dutch and visits to several important cities in Belgium.

20 55 75

Intercultural communication
In the context of a globalized world, intercultural communication has become very important. However, effective cross-cultural communication and cooperation is still quite a challenge. This course looks at the barriers that arise when people from different cultures and social groups interconnect, and what you can do to lower those barriers.

20 55 75
INTERNATIONAL BUSINESS SKILLS 1 - 12 ECTS

International Business & Consumer Behaviour
International Business aims to introduce you to the basic concepts necessary for a broad understanding of the international business environment. You will be able to understand concepts relevant to International Business and the differences between the business systems of the world’s leading economies. Main objective of Consumer Behaviour is to study consumer behaviour and consumer protection more specifically on the digital European market. The various elements are: understanding consumer awareness; consumer protection and consumer rights in Europe; practices both in the tangible goods sector and in the services sector; institutions of consumer rights protection; building consumer awareness.

50 100 150

Customer Relationship Management
CRM is a customer relationship management (CRM) solution that provides the tools and capabilities needed to create and maintain a clear picture of customers, from first contact through to purchase and post-sales. Customer Relationship Management can be utilized for Sales Force Automation, Marketing Campaigns and complete Customer Service Management as out of the box functionalities.
+ Google DMA

Google Digital Master classes: you will learn Google Adwords ins and outs, Search engine marketing (SEO/SEA), Display & video advertising and Google Analytics. 

You will participate in the Digital Masters Academy (training and online examination) and in the Google Online Marketing Challenge (team assignment and presentation).

50 100 150
CHANGE MANAGEMENT – 3 ECTS 
When the rate of external change exceeds the rate of internal change, an organisation is in trouble. Although the implementation of any change in a company is not an easy task, companies cannot afford a status quo. As students, you will achieve the competences needed to establish changes in your future professional environment. 20 55 75
PROJECT ENTREPRENEURSHIP - 3 ECTS
During a full week, students will play an international business game in heterogeneous teams. The game consists of different rounds with increasing degree of difficulty in the team decisions. 20 55 75

 

ELECTIVE COURSE(S): MAX. 6 ECTS FROM THE MODULES BELOW  HTC n-TC SL
INNOVATION MANAGEMENT – 3 ECTS
Innovation is a global trend. Companies will make the difference, not (only) by keeping costs low, but by keeping on renewing products, processes etc. You will learn why innovation is so important, how it can be triggered in a company, and which are the necessary ingredients in the innovation process. Furthermore, the topic of managing innovation is also covered.
20 55 75
FINANCIAL RISK MANAGEMENT – 3 ECTS
Learn to use financial instruments to manage exposure to risk in a firm: operational risk, credit risk and market risk, inflation risk, business risk, legal risk, reputational risk, etc.
20 55 75
PERSONAL DEVELOPMENT AND GROUP PROCESSES – 3ECTS
In this module you will learn more about experiential learning, group dynamics, team coaching and situational leadership. A coaching boot camp guides the students through experiential learning and group dynamic exercises in nature to become more aware of their own behaviour and role within the group. After the boot camp the students have to reflect on their experiences by writing an experience report/paper (Notice!! Extra cost 270 euro bootcamp, but all inclusive).

MINIMUM 5 INSCRIPTIONS NEEDED TO ORGANIZE THIS MODULE  (EXTRA COST 270 EURO BOOTCAMP ALL INCLUSIVE)

30 45 75

HUMAN RESOURCE MANAGEMENT - 3 ECTS
HRM is a specific approach in personnel management which in recent years has set the norm. In this course the focus will be on operational human resource management. Examples of topics that will be discussed are selection, appraisal, rewarding, socialization, performance & development.

24 51 75

DATA DRIVEN SUPPLY CHAIN AND BLOCKCHAIN – 3 ECTS 

What is supply chain and what is the "new" supply chain?

Short introduction to Blockchain, physical internet and the new network economy. From new network economy to data driven supply chain. Digital transformation and disruption: impact on economy and on logistics. Internet of Things, Augmented Reality, Artificial intelligence and Big data and data analytics in the supply chain. Data Sharing Platforms: NxtPort, Nallian, Xynaps, RX/SeaPort, GTD (IBM/Maersk). State of affairs digital documents and blockchain (eCMR, eECD, eWaste, ePhyto, eBL,….). Legal aspects of Blockchain. Global logistics delivered through Blockchain. Lean thinking & Lean working with/through big data/Blockchain.

The logistical digital transformation? Keys to success.

20 55 75

CHINESE LANGUAGE AND CULTURE - 6 ECTS
Nowadays, there is an increasing need and interest in Chinese culture and language. It is useful to know about the language when coming to China for travel or business. The Howest Confucius Institute offers (elementary – intermediary – advanced) Chinese language courses for students. The course also involves a small tailor-made and practical project. The course may be extended in the second semester (Spring).

60 90 150

English for exchange students - evening course (optional) - 3 ECTS
This course - complete IELTS Bands 5-6.5 - is a short preparation course of 24 classroom hours for students who wish to take the Academic module of the International English Language Testing System (IELTS). It teaches the reading, writing, listening and speaking skills that a student needs for the IELTS exam.

It covers all the exam question types, as well as key grammar and vocabulary which, from research into the Cambridge Learner Corpus, are known to be useful to candidates doing the test. If a student is not planning to take the exam in the near future, the book teaches him or her the skills and language needed to reach an upper-intermediate level of English (Common European Framework (CEF) levelB2).

20 55 75

ECTS = European Credit Transfer System
HTC = Hours of teaching and coaching during the semester
n-TC = non-teaching and coaching hours per semester
SL = total study load in number of hours

Note: courses listed in the same cell cannot be taken separately
Note: courses marked with an asterisk are taught by means of self study. The course tutor will be available at predetermined timeslots for individual feedback and questions.

Course Unit Descriptions for All English-taught semester programmes (if not available yet for the upcoming academic year please select the current year)
Next to ‘Taal’ select ‘English’
Next to ‘Opleiding’ select ‘Global Business Management 1 – ETS GBM1’ for Autumn semester or ‘Global Business Management 2 – ETS GBM2’ for Spring semester.

Course overview: Global Business Management II: Spring

GLOBAL BUSINESS MANAGEMENT II - COMPULSARY MODULES (24 ECTS but only 21 ECTS when staying a full year) HTC n-TC SL
INTERNATIONAL COMMUNICATION SKILLS - 3 ECTS (this module cannot be chosen by students staying a full year)

Cultural & socio-economic introduction to Belgium - survival course Dutch
In this module you will learn about Belgian and Flemish culture and socio-economic data, all in comparison to the socioeconomic data of your home country. This module includes a survival course Dutch and visits to several important cities in Belgium.

20 55 75
INTERNATIONAL BUSINESS SKILLS 2 - 9 ECTS

Technology management
During classes of technology management students are introduced to new technologies to help companies work smarter and faster. A wide variety of software is open for study ranging from non-technical to more technical.

Data Science and machine learning
Before you can start learning how to use data science techniques and build machine learning solutions, it might be useful to start by defining what we mean by "data science."  Once that you have learned about the principles that underpin data science and you've been introduced to Azure Machine Learning, it's time to explore the ways you can prepare data for modeling. 

After cleaning your data, it can be useful to explore it visually before selecting the features that will help you create a useful model. 
Once that you understand the iterative process of exploring data and building and evaluating models, it's time to examine some specific model types.

This course includes Business Intelligence. Business Intelligence is the transfer of data into knowledge. The objective of BI is to integrate all relevant information from various operational sources and to analyse this information for decision making purposes.

50 100 150
International Marketing
International marketing is the application of marketing principles in more than one country, by companies overseas or across national borders. International marketing is based on an extension of a company’s local marketing strategy, with special attention paid to marketing identification, targeting, and decisions internationally.
30 45 75
WEBSITE MANAGEMENT - 3 ECTS
The objective of this course is to obtain insight in analogue and/or digital tools (e.g. UX Design and Customer/Buyer Journey) to gather and analyse quantitative and qualitative marketing data. You will come across the typical jargon in the field and the legal framework concerning privacy, intellectual property and e-commerce. You will be able to build a commercial website taking into account a specific target audience. 20 55 75
ENTREPRENEURSHIP: BUSINESS GAME - 3 ECTS
Students will play an international business game in teams. The game consists of different rounds with increasing degree of difficulty in the team decisions.  20 55 75

PROJECT CONSUMER AWARENESS – 3 ECTS
The objective of this project is to study consumer awareness in the European Union. Individually and in team, students will focus on at least one of the following themes: the importance of consumer awareness; consumer protection in Europe; consumer rights, both national and European examples and practices (for the tangible goods sector and services sector); institutions of consumer rights protection; building consumer awareness.

20 55 75

RESEARCH PROJECT & IMPLEMENTATION – 3 ECTS
The student will select a relevant research topic in the field of the social economy/social innovation/social entrepreneurship and will get some tips and tricks on desk and field research. For this, the student will have to interact in a team with a company. Visits are also made in this context. Finally, the result must be presented to a real life audience. 

20 55 75

 

ELECTIVE COURSES (6, 7, 9 or 10 ECTS FROM THE MODULES BELOW) HTC n-TC SL

EVENT & PROJECT MANAGEMENT – 4 ECTS
You learn how to organise an event in a professional way.  A project is a piece of work and not process or an operation. It has a start, an end and goals. Projects can be simple, like organising an event e.g. a business conference, but also very complex, like building a space rocket. In this module you learn the basics of managing a project.

33 67 100
CHINESE LANGUAGE AND CULTURE - 6 ECTS
Nowadays, there is an increasing need and interest in Chinese culture and language. It is useful to know about the language when coming to China for travel or business. The Howest Confucius Institute offers (elementary – intermediary – advanced) Chinese language courses for students. The course also involves a small tailor-made and practical project.
60 90 150
APPLIED MATHEMATICS - 3 ECTS
During this course you will be studying applications of mathematics in an economic context. Some of the topics are: applications of graphs and equations (income determination model, supply and demand, …), the concept of a derivative and its applications in economics (marginal cost, optimizing economic functions, …) and the calculus of price and income elasticity. Determine the opportunities and the challenges for an existing company with intentions to expand internationally.
10 65 75
INTERNATIONAL RESEARCH – 3 ECTS 
The research module is aimed at preparing students to write a final thesis. You will learn to select a relevant research topic in your field of study and you will get tips about writing a thesis partly on desk research, partly on field research. This module also focuses on the proper use of the English language, speaking and writing.
6 69 75

ENGLISH FOR EXCHANGE STUDENTS – 3 ECTS (evening course)
This course - complete IELTS Bands 5-6.5 - is a short preparation course of 24 classroom hours for students who wish to take the Academic module of the International English Language Testing System (IELTS).

It teaches the reading, writing, listening and speaking skills that a student needs for the IELTS exam.

It covers all the exam question types, as well as key grammar and vocabulary which, from research into the Cambridge Learner Corpus, are known to be useful to candidates doing the test. If a student is not planning to take the exam in the near future, the book teaches him or her the skills and language needed to reach an upper-intermediate level of English (Common European Framework (CEF) levelB2).

20 55 75
NOTICE! ONLY FOR INTERNATIONAL STUDENTS COMING FROM A PARTNER INSTITUTION IN THE USA: INTERNSHIP

INTERNSHIP – 12 ECTS

In this spring semester Global Business Management II, international students coming from a partner institution in the USA can choose for an internship in a company with a duration of 8 weeks. Contact the international coordinator Business Management personally when submitting your application to determine the most suitable internship provider.

For the remaining 18 ECTS, you follow the modules: INTERNATIONAL COMMUNICATION SKILLS; INTERNATIONAL BUSINESS SKILLS 2, ENTREPRENEURSHIP: BUSINESS GAME and PROJECT CONSUMER AWARENESS. If you already participated in GLOBAL BUSINESS MANAGEMENT I then RESEARCH PROJECT & IMPLEMENTATION is an alternative for the module INTERNATIONAL COMMUNICATION SKILLS.

For more info, please contact International Coordinator Business Management Lieven Theys lieven.theys@howest.be
10 290 300

ECTS = European Credit Transfer System
HTC = Hours of teaching and coaching during the semester
n-TC = non-teaching and coaching hours per semester
SL = total study load in number of hours

Note: courses listed in the same cell cannot be taken separately
Note: courses marked with an asterisk are taught by means of self study. The course tutor will be available at predetermined timeslots for individual feedback and questions.

Course Unit Descriptions for All English-taught semester programmes (if not available yet for the upcoming academic year please select the current year)
Next to ‘Taal’ select ‘English’
Next to ‘Opleiding’ select ‘Global Business Management 1 – ETS GBM1’ for Autumn semester or ‘Global Business Management 2 – ETS GBM2’ for Spring semester.

Orientation week & buddies

P1000418.JPG

We organise a fulltime orientation week before the start of the actual lessons. We warmly recommend all incoming students to attend it, since it will offer you the opportunity to:

  • get to know the other incoming students and the locals through fun team building & other activities
  • get to know Howest and the campus(es) where you will spend your semester/year
  • explore the Howest cities Bruges & Kortrijk together with our local students and dive into student life
  • discover some Belgian cultural treasures through student-friendly sightseeing trips to our most beautiful art cities like Ghent, Antwerp, Brussels, …
  • get loads of practical tips from our students while getting installed in your student room

Howest does not charge any participation fee for the orientation week, but students do need to pay for their own expenses, such as a couple of train trips, some entrance fees and your own food & drinks. Prices are kept as low as possible and as close to 100 euro total as possible.

The estimated price for the orientation week in 2020-21 (for under 26y) is about €53 for the train tickets and €47 for the excursions, to be paid in cash at the start of the orientation week.

Dates of the Orientation Week:

  • Autumn Semester: 14 - 18 September 2020
  • Spring Semester: 1- 5 February 2021

You'll also have a Howest buddy or two to welcome you and show you around! For more information about buddies, click here.

Prerequisites

Minimum 2 successfully completed semesters in a Bachelor Business programme or an equivalent of 60 ECTS. This will need to be confirmed by means of an official certificate, a survey of completed courses, or a signed letter from the sending university.

Click here for Howest language expectations.

All students should bring their own laptop, with all necessary and officially licensed software. The course overview above mentions any further specific software necessary for the course unit. Howest applies a very strict policy on the use of legal software.

Non-exchange students can only attend the English-taught semester as a Postgraduate course and need to have completed at least a full Bachelor degree programme at the time they start the English-taught semester course at Howest.

Timing and location

Both semesters take place in Bruges.

Our Autumn semester runs from September 14th 2020 until January 29th 2021

The first week is the fulltime Orientation Week. The actual lessons start on 21 September. From 02/11/2020 to 06/11/2020 there is one week of Autumn Holiday. Winter holidays are from 21/12/2020 to 01/01/2021.

The examination period starts immediately afterwards. In the last week of the semester (25/01/21-29/01/21), there are still exams, as well as feedback sessions for students.

The Howest 2nd  chance exams take place in the 3rd exam period (Aug/Sept). As an exceptional service for exchange students AND only after explicit approval by the head of the study department,  2nd chance exams can be taken by the end of the 1st  exam period, at a date to be determined by the study department.

Our Spring semester runs from February 1st until July 3rd 2021

Classes start on the 8 February, but all newly arriving incoming students are expected on Monday, 1 February, for our fulltime Orientation Week. From 05/04/2021 - 16/04/2021 there is a two-week Easter Holiday.

The examination period starts on 24 May. From 21 June to 2 July there are feedback sessions for students.

The Howest 2nd chance exams take place in the 3rd exam period (Aug/Sept). As an exceptional service for exchange students AND only after explicit approval by the head of the study department, 2nd chance exams can be taken by the end of the 2nd exam period, at a date to be determined by the study department.

Address of the campus

Howest Brugge Station - BST5
Rijselstraat 5, 8200 Brugge (Sint-Michiels), Belgium

Opleiding / Dienst