ITB (Internationale Tourismus Börse) Berlin
Every year Berlin is hosting the biggest trade fair in the tourism sector, the ITB or the Internationale Tourismus Börse. It’s this one week when the whole world is visiting Berlin, all hotels are overbooked and flights get really full (sometimes they are aw-full) We want you to take part in this event as a participant and we hope that you will get lost in everything a country has to offer.
The ITB Berlin is, with more than 170,000 visitors, among who 113,000 trade visitors and 11,000 exhibitors from 180 countries, the leading B2B Platform of all tourism industry offers. For all other visitors, ITB Berlin is a wonderful possibility to discover the whole world within a few hours. In addition, the world’s largest tourism convention provides unique opportunities to benefit from the leading think tank of the global tourism industry. The whole variety of travelling is present at ITB Berlin: Destinations, tour operators, booking systems, carriers, hotels and all other suppliers.
Travel & Tourism accounts for 258 million jobs globally. At US$6 trillion (9.1% of GDP) the sector is a key driver for investment and economic growth at a global level.
The ITB Berlin is the key place to learn about new trends, market developments, and to deepen intensive business relations. We want you students to make use of these facilities. In the project we want you to manage, you will have to make use of these new trends and you will need to make use of an extensive network of business people in the tourism field.